Thursday 16 June 2011
Layout designs and examples
Below are some different fashion magazines and some of the content inside them:
Below are the layout designs that I have created for this project and they are based on the magazines that I have looked at:
Layout 1
Layout 2
Layout 3
Layout 4
Below are the layout designs that I have created for this project and they are based on the magazines that I have looked at:
Layout 1
Layout 2
Layout 3
Layout 4
Tuesday 14 June 2011
Evaluation of fashion project
Evaluation of Fashion student project
Looking back at what I have created during this project I feel that I have fulfilled all of the aspects needed to produce photographs for my fashion student client. I think that the areas that I did well in include; thinking up ideas of how to shoot the photographs including what locations would work and how the subject might look and ideas of how the final pictures would look. In the initial stages of this project I wasn’t sure of the best way to shoot the photographs, but after planning some potential ideas I decided on a final idea. The idea involved the person wearing the clothing (in this case the client) being in different nature scenes because this is what myself and the client had decided on as the final idea because we felt it would work and also it would be easy to achieve.
Whilst shooting these photographs I made sure to catch the correct amount of lighting in each photographs so that is was just right otherwise it would be either too bright or not bright enough. I also made sure that the quality of each photograph was the best that I could get it so that when the client viewed them they would be happy with the quality. At the end of shooting these photographs I was pleased with what I had managed to achieve, I then had the hard job of editing the pictures to create the final copies.
Although I did well in some areas I feel that I could have done better in some other areas. One area that I think I could have improved on is the way in which I first approached the client because I wasn’t confident on an idea and I hadn’t met the client previously this was unprofessional because I should have been confident and approached the client as soon as possible, I did eventually contact the client and from then on the project went really smoothly. Another area that i feel i could have done better in was the look of the final pictures because I think they could look better because the lighting in each of them wasn't controlled and i feel they may have looked better if I had controlled the lighting.
If I was to do this project again I think that I would make sure that I contacted the client as early as possible so that they had enough time to find some ideas, I would also have liked to spend more time editing the pictures because due to time issues with the client (not being able to always meet due to differing timetables) I found that there wasn’t much time left to edit them to the standard I wanted them.
Looking back at what I have created during this project I feel that I have fulfilled all of the aspects needed to produce photographs for my fashion student client. I think that the areas that I did well in include; thinking up ideas of how to shoot the photographs including what locations would work and how the subject might look and ideas of how the final pictures would look. In the initial stages of this project I wasn’t sure of the best way to shoot the photographs, but after planning some potential ideas I decided on a final idea. The idea involved the person wearing the clothing (in this case the client) being in different nature scenes because this is what myself and the client had decided on as the final idea because we felt it would work and also it would be easy to achieve.
Whilst shooting these photographs I made sure to catch the correct amount of lighting in each photographs so that is was just right otherwise it would be either too bright or not bright enough. I also made sure that the quality of each photograph was the best that I could get it so that when the client viewed them they would be happy with the quality. At the end of shooting these photographs I was pleased with what I had managed to achieve, I then had the hard job of editing the pictures to create the final copies.
Although I did well in some areas I feel that I could have done better in some other areas. One area that I think I could have improved on is the way in which I first approached the client because I wasn’t confident on an idea and I hadn’t met the client previously this was unprofessional because I should have been confident and approached the client as soon as possible, I did eventually contact the client and from then on the project went really smoothly. Another area that i feel i could have done better in was the look of the final pictures because I think they could look better because the lighting in each of them wasn't controlled and i feel they may have looked better if I had controlled the lighting.
If I was to do this project again I think that I would make sure that I contacted the client as early as possible so that they had enough time to find some ideas, I would also have liked to spend more time editing the pictures because due to time issues with the client (not being able to always meet due to differing timetables) I found that there wasn’t much time left to edit them to the standard I wanted them.
Monday 23 May 2011
The Photographs that will be used for the end of year show
Below are the final photographs that will be used during the end of year show for the fashion students, i feel that these images are good as they meet the requirements specified by the client and they are of a good quality.
Wednesday 18 May 2011
Photoshoot with Gemma Marshal 2
Below is the second photoshoot I have done for the "fashion student assignment". I feel that the shoot went well as i have shots that i can manipulate to the client's preference and i feel that the quality of the images are good. I have recently shown the client the images and they have said that they are happy with them.
Thursday 5 May 2011
Photoshoot 1 with Gemma Marshal
Below is the first photoshoot I have done for the "fashion student assignment". I feel that the shoot went well as i have shots that i can manipulate to the client's preference and i feel that the quality of the images are good. I have recently shown the client the images and they have said that they are happy with them. We then planned the second shoot which will be done on location and so will suite the theme of the clothing.
Set of images from photoshoot 1 (the deisgn stage of the costumes)
Set of images from photoshoot 1 (the deisgn stage of the costumes)
Wednesday 6 April 2011
Acitate test session
Below are some Acitate test shots that i have put through photoshop so that i can "invert" them and change the contrast. I feel that they work as the image is more broader than before and i prefer the imafe like this.
Thursday 31 March 2011
Wednesday 23 March 2011
Fashion Photography
Fashion photography is a genre of photography related to clothing and other fashion items. It is usually conducted for advertisements or fashion magazines, some of which include; Vogue, Vanity Fair and Allure. Fashion photography made its first appearance in French magazines such as La mode practique. In 1909, Condé Nast took over Vogue magazine and also contributed to the beginnings of fashion photography. Photographers such as Edward Steichen, George Hoyningen-Huene, Horst P. Horst and Cecil Beaton also helped to transform the genre into an outstanding art form. Europe, and especially Germany, were for a short time the leaders in fashion photography. Richard Avedon revolutionised fashion photography and redefined the role of the fashion photographer, in the post-World War II era with his imaginative images of the modern woman. Today, his work is being exhibited in the Norton Museum in West Palm Beach, FL. This exhibition features more than 200 works and spans Avedon’s entire career, including vintage prints, contact sheets, and original magazines from Harper’s Bazaar, Vogue and The New Yorker.
Below are some examples of some Fashion photographers work and some information about them:
Nick Knight
Nick studied at Greenhead College, Huddersfield, before enrolling at Bournemouth and Poole College of Art. His first book of photographs, 'Skinheads', was published in 1982 whilst he was a student at Bournemouth and Poole College of Art and Design. He was then commissioned by i-D editor Terry Jones to create a series of 100 portraits for the magazine's fifth anniversary issue. As a result of those black-and-white portraits, his work caught the attention of art director Marc Ascoli, who commissioned Nick to shoot the 1986 catalogue of avant-garde Japanese designer Yohji Yamamoto in collaboration with renowned graphic designer Peter Saville. Since this first foray into fashion photography, he has shot both editorial and advertising projects for clients including Alexander McQueen, Audi, Calvin Klein, Christian Dior, Shiatzy Chen, Jil Sander, Lancôme, Levi Strauss, Martine Sitbon, Mercedes-Benz, Royal Ballet, Royal Opera House, Swarovski and Yves Saint Laurent.
In 2001 he shot his first music video ever, the controversial Pagan Poetry video, for avant-pop star Björk. In 2011 he directed the video for Lady Gaga's single "Born This Way".
Elaine Constantine
Elaine came to prominence due to work published in "The Face", where newly installed art director, Lee Swillingham commissioned her first fashion editorial. Elaine's youthful and energetic style suited his vision to introduce a new generation of younger photographers to readers. According to Elaine, her work, "came at a point when people had seen grunge fashion for a few years and needed something else to look at." She has also contributed to Vanity Fair and American, French and Italian Vogue. Her commercial clients have included; Adidas, American Eagle, Burberry, Clarins, Diesel, Evian, Gap, H&M, Lacoste, Levi's, Nike, Shiseido, Sportmax, and Vivienne Westwood.
Mario Testino
Mario Testino has shot fashion stories for Vogue, V, Gucci, and Vanity Fair. Celebrity subjects have most famously included Diana, Princess of Wales and her sons. Other subjects have included many actresses such as Kim Basinger, Emma Watson, Cameron Diaz, Gwyneth Paltrow, Julia Roberts, Meg Ryan, and Catherine Zeta-Jones, models such as Tyra Banks, Claudia Schiffer, Gisele Bündchen, Elizabeth Hurley, and Kate Moss, performers such as Janet Jackson, Madonna, Kylie Minogue Britney Spears, and Lady Gaga, and public figures like Baroness Thatcher. Living in London, he continues to photograph the British Royal Family as well as contributing to the image development of Burberry, Gucci, Zara, Michael Kors, Dolce & Gabbana, Estée Lauder, Valentino and Versace. Testino is currently represented exclusively by Art Partner. He and fashion stylist Carine Roitfeld are credited for drawing significant attention to the house of Gucci through provocative ad campaigns in the mid-1990s, which, along with Tom Ford's designs, eventually led to the revival of Gucci as a major fashion house. In December 2010, Testino took the engagement photos of Prince William and Kate Middleton.
David Lachapelle(born March 11, 1963 in Fairfield, Connecticut) is a photographer and director who works in the fields of fashion, advertising, and fine art photography, and is noted for his surreal, unique, sexualized, and often humorous style. LaChapelle attended the North Carolina School of the Arts and School of Visual Arts in New York City. His first photograph was of his mother, Helga LaChapelle, on a family vacation in Puerto Rico. Andy Warhol offered him his first professional job as a photographer for Interview after meeting him at Studio 54 where LaChapelle was working at the time. He has also worked for Rolling Stone, Vogue, GQ, Photo and Vanity Fair throughout the years.
Below are some examples of some Fashion photographers work and some information about them:
Nick Knight
Nick studied at Greenhead College, Huddersfield, before enrolling at Bournemouth and Poole College of Art. His first book of photographs, 'Skinheads', was published in 1982 whilst he was a student at Bournemouth and Poole College of Art and Design. He was then commissioned by i-D editor Terry Jones to create a series of 100 portraits for the magazine's fifth anniversary issue. As a result of those black-and-white portraits, his work caught the attention of art director Marc Ascoli, who commissioned Nick to shoot the 1986 catalogue of avant-garde Japanese designer Yohji Yamamoto in collaboration with renowned graphic designer Peter Saville. Since this first foray into fashion photography, he has shot both editorial and advertising projects for clients including Alexander McQueen, Audi, Calvin Klein, Christian Dior, Shiatzy Chen, Jil Sander, Lancôme, Levi Strauss, Martine Sitbon, Mercedes-Benz, Royal Ballet, Royal Opera House, Swarovski and Yves Saint Laurent.
In 2001 he shot his first music video ever, the controversial Pagan Poetry video, for avant-pop star Björk. In 2011 he directed the video for Lady Gaga's single "Born This Way".
Elaine Constantine
Elaine came to prominence due to work published in "The Face", where newly installed art director, Lee Swillingham commissioned her first fashion editorial. Elaine's youthful and energetic style suited his vision to introduce a new generation of younger photographers to readers. According to Elaine, her work, "came at a point when people had seen grunge fashion for a few years and needed something else to look at." She has also contributed to Vanity Fair and American, French and Italian Vogue. Her commercial clients have included; Adidas, American Eagle, Burberry, Clarins, Diesel, Evian, Gap, H&M, Lacoste, Levi's, Nike, Shiseido, Sportmax, and Vivienne Westwood.
Mario Testino
Mario Testino has shot fashion stories for Vogue, V, Gucci, and Vanity Fair. Celebrity subjects have most famously included Diana, Princess of Wales and her sons. Other subjects have included many actresses such as Kim Basinger, Emma Watson, Cameron Diaz, Gwyneth Paltrow, Julia Roberts, Meg Ryan, and Catherine Zeta-Jones, models such as Tyra Banks, Claudia Schiffer, Gisele Bündchen, Elizabeth Hurley, and Kate Moss, performers such as Janet Jackson, Madonna, Kylie Minogue Britney Spears, and Lady Gaga, and public figures like Baroness Thatcher. Living in London, he continues to photograph the British Royal Family as well as contributing to the image development of Burberry, Gucci, Zara, Michael Kors, Dolce & Gabbana, Estée Lauder, Valentino and Versace. Testino is currently represented exclusively by Art Partner. He and fashion stylist Carine Roitfeld are credited for drawing significant attention to the house of Gucci through provocative ad campaigns in the mid-1990s, which, along with Tom Ford's designs, eventually led to the revival of Gucci as a major fashion house. In December 2010, Testino took the engagement photos of Prince William and Kate Middleton.
David Lachapelle(born March 11, 1963 in Fairfield, Connecticut) is a photographer and director who works in the fields of fashion, advertising, and fine art photography, and is noted for his surreal, unique, sexualized, and often humorous style. LaChapelle attended the North Carolina School of the Arts and School of Visual Arts in New York City. His first photograph was of his mother, Helga LaChapelle, on a family vacation in Puerto Rico. Andy Warhol offered him his first professional job as a photographer for Interview after meeting him at Studio 54 where LaChapelle was working at the time. He has also worked for Rolling Stone, Vogue, GQ, Photo and Vanity Fair throughout the years.
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